Gran Turismo 6

First Love

Resurrecting a racing legend’s first race car for gamers to drive in GT6

To launch the sixth iteration of the Gran Turismo franchise, we created First Love, a three-part, interactive and social documentary that told the story of racing legend Mario Andretti and his first race car: a 1948 Hudson Hornet. By the end of it, we reunited him with a fully restored Hudson and recreated the car in game, so that everyone could start their racing career the same way Mario did.

Case Study

Promo

Full Documentary

Key Frames

Movie Poster

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